Business Gateway - Social Media Listening with Dr Jillian Ney
Business Gateway - Social Media Listening with Dr Jillian Ney
27/02/2023
1pm - 2pm
This Q&A between Dr Jillian Ney, Founder of the Social Intelligence Lab, and Hugh Lightbody, Chief Officer, Business Gateway National Unit will help dispel the myths around social listening.
Dr Jillian Ney, is a digital anthropologist, entrepreneur, author, and keynote speaker who specialises in the analysis of internet culture. She’s also known as the UK’s first ‘Dr. of Social Media.’
Exploring how all businesses can benefit from analysing social and internet data, Dr Ney will highlight quick, simple, and sometimes free tricks that can be used to understand customers, competitors, and your business. The insights you find can be used in marketing, communications, customer experience, and even new product development.